Dr. Gio BaranganEloisa Dy BuncioHealth and BeautyMerckNeurobion®Neuropathy Awareness MovementPaul SorianoPress ReleaseZsa Zsa Padilla
Maintain a Healthy Nerve System with Neurobion®
Makati City, April 21, 2015 - Neurobion® today launches the Neuropathy Awareness Movement and invites consumers,
including media and bloggers, to join them in raising awarenedd about the
prevalence of Neuropathy (nerve damage), its condition and the need for early intervention.
A recent study reveals that
1 out of 3 people may suffer from Neuropathy or nerve damage with progressing
age.
A regular person can type 4o
words per minute. On a normal day, a person takes 6,200 steps. With every
touch, a person can ignite four million sensory receptors. These seemingly
common daily activities will not be easy to perform without healthy nerves.
In this day and age, consumer lifestyles have never been more active,
and nerves have never been more tested. Throughout the entire day, there’s just
simply more to do and busy lifestyles can take a toll on the nerves if people
don’t properly nourished them like the rest of their bodies.
The Threat of Nerve Damage
Numbness, tingling and burning seansations, mostly felt in hands and
feet, are common signs of nerve damage, or a condition alled Neuropathy.
Contrary to the common belief that only old and mature people experience nerve
damage, younger people can also experience and be prone to this condition.
Neuropathy can affect people who have an unbalanced diet and unhealthy
lifestyle which includes smoking and high alcohol intake, those who have
suffered injuries or have diabetes.
“Because the symptoms of Neuropathy are too common, people tend to brush
them off completely or associate them with a different condition. However, what
we don’t know is that a lot of people are already suffering from Neuropathy and
their helth cases remain unreported or undiagnosed. This is what we want to
change because we want people to prioritize the health of their nerves the same
way that they take care of their other organs,” explains Merck Inc.,
Philippines Medical Director Dr. Gio Barangan.
Fghting Neuropathy
People can prevent nerve damage as early as they can by maintaining a
balanced dit, following an active ifestyle and taking B-Vitamin Complex daily.
The roles of vitamins B1, B6 and B12 are imprtant in the health of the nervous
system.
Vitamin B1 acts as cofactor for the metabolism of carbohydrates, helping
turn starch and sugar into the energy our bodies need, and play an important
role in nerve transmission while Vitamin B6 helps in the production of
neurotransmitters, the chemicals that allow brain and nerve cells to
communictae with one another. Lastly, Vitamin B12 aids in the production of DNA
and RNA, and the production of neurotransmitters.
The world’s No. 1 Vitamins Neurobion®,, recognizes the importance for nerve care. Trusted by doctors for over
40 years, Neurobion®, has a balanced formulation of Vitamin B1, B6 and B2 and is clinically
proven to nourish the nerves and acts at the root of the problem.
“Neuropathy is a serious condition that needs to be addressed. Taking B
vitamins is a preventive measure which is why we encourage consumers to
incorporated it in their daily health regimen. You shouldn’t let nerve damage
slow you down or keep you from doing things that you normally do,” says Neurobion® Brand Manager Eloisa Dy Buncio.
Neuropathy Awareness Movement
Neurobion® proudly takes on the advocacy of raising awareness on Neuropathy and
the rle of B vitamins in overll nerve health. To reach out to a younger msrket
and more people, the brand engaged ambassadors for raising awareness. This isncludes director and producer
Paul Soriano and TV actress, singer and celebrity mom Zsa Zsa Padilla.
“During shoots, days can turn into nights. There are a lot of things
going on and I don’t realize how much stress my nerves go through - from
texting the crew to reviewing the scripts on tablets to helping carrying props
and even walking from set to set. I feel numbness and some pain in my hands and
feet at times but I don’t pay attention because it comes and goes. It’s good to
be aware of how this can get serious. We
shouldn’t neglect our health, even our nerves, which is why I take Neurobion®, daily,” shares Soriano.
“As a Mom, I am not only focused on my family’s health but also on my
own because I want to send more time with my loved ones. At the same time, I do
have work that I need to attend to so I need to manage my time between those
two priorities. I don;t want to look back and regret not taking care of my
health and my nerves. With my busy schedule, I know I can’t allow myself to
slow down so including Neurobion® in my daily habit is the first step towards my health goal, “ adds
Padilla.
Neurobion’s® mission does not stop at providing preventive measure for Neuropathy,
but also extends to creating awarenes and spreading information on teahing
consumers how to detect early symptoms of the condition and how to live a
healthy and active lifestyle.
For more information on Neurobion® and the Neuropathy
Awareness Movement, visit www.facbook.com/NeurobionPhilippines
*Source: IMS Health
MIDAS sales for MAT 09/2013 through MAT 09/2014
About Merck:
Merck is a global
pharmaceutical and chemical company, a history that began in 1668, and a future
shaped by more than 40,000 employees in 67 countries. Its success is
characterized by innovations from entrepreneurial employees. Merck's operating
activities come under the umbrella of Merck KGaA, in which the Merck family
holds an approximately 70% interest and shareholders own the remaining
approximately 30%. In 1917 the U.S. subsidiary Merck & Co. was expropriated
and has been an independent company ever since.
Merck, Inc.
Philippines
24th Flr. GT Tower
International
6813 Ayala Avenue,
1227 Makati City
Phone: (632) 8154067
Media Contacts:
Kathy Calilao
Ogilvy Public
Relations
2387000 loc. 7054
Mavs Linan
Ogilvy Public
Relations
2387000 loc. 7132
Note: The group photo is not mine. Its from the Medical Observer
Note: The group photo is not mine. Its from the Medical Observer
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