Alaska Milk CorporationJr. NBA/Jr. WNBA Presented by ALASKANBANew Orleans PelicansNorris ColePress ReleaseSports
NEW ORLEANS PELICANS’ NORRIS COLE AND WNBA CHAMPION TAJ MCWILLIAMS-FRANKLINBRING BASKETBALL TO FILIPINO YOUTH
Cole and McWilliams-Franklin
to Attend Jr. NBA/Jr. WNBA Philippines 2016
National Training Camp Presented by Alaska
MANILA,
PHILIPPINES, April 19, 2016 –Norris Cole of the New Orleans
Pelicans and WNBA Champion Taj McWilliams-Franklin will travel to Manila to
participate in the Jr. NBA/Jr. WNBA Philippines 2016 National Training
Camp. Cole and McWilliams-Franklin will help coach
participants from around the country vying to be named 2016 Jr. NBA/Jr. WNBA
All-Stars. The National Training Camp
will be held at the Don Bosco Technical Institute April 22-23 and at the SM
Mall of Asia Music Hall on April 24.
Cole
and McWilliams-Franklin will join Jr. NBA/Jr. WNBA Head Coach Craig Brown to coach
the 2016 finalists at the National Training Camp and will also serve as coaches
for the annual Jr. NBA Alumni All-Star Game featuring past Jr. NBA standouts.This
year’s program has reached a record20,000 players and coachesacross the country.
“I’ve
heardbasketball is a way of life in the Philippines, and I look forward to experiencingthis
passion during my first visit to the country,” said Cole. “I amalso eager to work with the Jr. NBA and
Jr. WNBA participants and to share the importance of a winning attitudeon and
off the court.”
“It
feels great knowing how much boys and girls in the Philippines appreciate
basketball,” said McWilliams-Franklin. “I’m
excited to share my time on and off the court and inspire more children to playthe
game.”
Cole,
who was drafted 28th overall in the 2011 NBA Draft,won two NBA
championships with the Miami Heat in 2012 and 2013. He averaged 10.6 points, 3.7
assists and 3.4 rebounds per game with the Pelicans this season.
McWilliams-Franklin,
a two-time WNBA champion and six-timeWNBA All-Star, was selected 32nd
overall in the 1999 WNBA Draft. McWilliams-Franklin
spent 14 seasons in the WNBA, playing for the Orlando Miracle, Connecticut Sun,
Los Angeles Sparks, Washington Mystics, Detroit Shock, New York Liberty and
Minnesota Lynx.
The
Jr. NBA/Jr. WNBA Philippines 2016 presented by Alaska culminates with the
National Training Camp, whichprovides the top 50 boys and top 24 girls with the
opportunity to train with and compete against their peers. The finalists were selected from Regional
Selection Camp participants from Baguio, Cebu, Davao and Manila. At the end of the National Training Camp, 10
boys and five girls will be selected as Jr. NBA and Jr. WNBA All-Stars and will
travel on an overseas NBA experience trip together with fellow Jr. NBA
All-Stars from Southeast Asia. The
program will also feature the selectionsof the 2016 Jr. NBA and Jr. WNBA Coaches
of the Year, who will join the Jr. NBA and Jr. WNBA All-Stars on the experience
trip.
The
Jr. NBA, the league’s global youth basketball participation program for boys
and girls, teaches the fundamental skills as well as the core values of the
game at the grassroots level in an effort to help grow and improve the youth
basketball experience for players, coaches and parents. During the 2015-16 season, the Jr. NBA will
reach more than 6.5 million youth in 33 countries.
Jr.
NBA/Jr. WNBA is presented by Alaska. CloudFone,
Gatorade, and Globe Telecom serve as Official Partners of the Jr. NBA/Jr. WNBA
in the Philippines, while Spalding is a Supporting Partner. ABS-CBN Sports + Action, Basketball TV and
NBA Premium TV are the Official NBA Broadcasters of the Jr. NBA/Jr. WNBA in the
Philippines.
Visit
the official Jr. NBA/Jr. WNBA event website at www.jrnba.asia/philippines to learn more
about the program terms and conditions. Fans
can also follow Jr. NBA on Facebook at www.facebook.com/jrnbaphilippines. For all things NBA, visit www.nba.com and follow us
on Facebook (www.facebook.com/philsnba) and Twitter (www.twitter.com/NBA_Philippines).
About
the NBA
The NBA is a global sports and
media business built around three professional sports leagues: the National
Basketball Association, the Women’s National Basketball Association, and the
NBA Development League. The league has
established a major international presence with games and programming in 215
countries and territories in 49 languages, and NBA merchandise for sale in more
than 125,000 stores in 100 countries on 6 continents. NBA rosters at the start of the 2015-16
season featured 100 international players from 37 countries and
territories. NBA Digital’s assets
include NBA.com and the NBA app, which achieved record
traffic during the 2014-15 season, as well as NBA TV. The NBA has created one of the largest social
media communities in the world, withmore than one billionlikes and followers
globally across all league, team, and player platforms. Through NBA Cares, the league addresses important
social issues by working with internationally recognized youth-serving
organizations that support education, youth and family development, and
health-related causes.
About
Alaska Milk
Alaska
Milk recognizes the need of Filipino children for proper nutrition. According to the 2011 National Nutrition
Survey conducted by the Food and Nutrition Research Institute (FNRI), it was
revealed that 3 out of 10 children aged 5-10 years were underweight while 8 out
of 100 children of the same age were overweight, making malnutrition and
obesity two of the most pressing nutritional problems in the Philippines
today. Alaska Milk is committed to help
provide proper nutrition through its leading brands, Alaska Powdered Milk Drink
and Alaska Chocolate Powdered Milk Drink.
It contains 20+ essential nutrients that help children reach their full
growth potential. Aside from proper
nutrition, an active lifestyle is needed in order to shape and nurture
healthier children. Because of this,
Alaska Milk encourages children to “go out and play” through its NUTRITION.
ACTION.CHAMPION.programs: Alaska Basketball and Football Power Camps and Cups,
Alaska IronKids Triathlon, Alaska Family Run and Alaska Cycle Philippines. At the same time, Alaska Milk has a
professional basketball team, the 14-time PBA champion, Alaska Aces, which
continues to inspire the youth to become future champions who are guided by
positive values. Finally, Alaska Milk
partners with excellent local and international organizations who share the same objectives, vision, and
values namely the Philippine Basketball Association, National Basketball
Association, World Triathlon Corporation, Cycle Asia, Makati and Alabang
Football Schools and Sunrise Events, Incorporated.
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