MICE (Meetings,
Incentives, Conventions and Exhibitions/Events) Conference, the largest gathering
of local and international MICE industry experts and practitioners, was successfully
mounted this year in Bacolod. Organized by the Tourism Promotions Board
(TPB), the marketing arm of the Department of Tourism (DOT), MICECON 2018
featured educational talks from world-class experts.
TPB uses
MICECON to strengthen the country’s reputation as the
preferred MICE destination in Asia. The four-day conference was
spearheaded by (center) TPB chief operating officer Marie Venus Tan and Bacolod
City mayor Evelio Leonardia.
Others in photo are
(L-R) Bacolod City councilor Em Ang, DOT regional director Helen Catalbas,
Bacolod City administrator John Orola, DOT assistant secretary Robert Alabado
III and DOT Policy Formulation and International Cooperation division chief
Alex Macatuno.
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