GCash—the Philippines’ leading finance super app and largest cashless ecosystem—reiterates its commitment to accelerate action, accelerate inclusion to advance women’s economic empowerment through tech and innovation.

GCash heeded the call of International Women’s Day (IWD) 2025, the global day celebrating women’s social, economic, cultural, and political achievements, as it further dedicated itself to strategies that advanced gender equality. In keeping with this year’s IWD theme, “Accelerate Action,” GCash upheld women’s month with its own thrust, “Accelerate Action, Accelerate Inclusion,” which focused on empowering women with tools to make better-informed financial decisions, invest in themselves and their future, and take control of their finances to achieve independence.

“At GCash, we don’t just celebrate women—we invest in their success. Women are leaders, innovators, and changemakers, and their resilience drives not just our company but entire communities forward. Through our initiatives, we are creating an ecosystem where women have the tools to thrive in and beyond their careers. When women rise, we all rise,” Martha Sazon, President & CEO of Mynt, the holding company of GCash shared.

In creating the NSFI 2022-2028 strategy in 2019, the BSP identified tactics for coordinating a whole-of-nation approach to inclusive growth and financial resilience for every Filipino. The BSP and GCash consequently saw the status of women emerge as a crucial indicator in areas relevant to the nation’s progress and well-being.

“This informed our belief that empowering women leads to uplifting communities, and this is why GCash has always set out to confront the barriers and biases existing on both individual and systemic levels,” shared Sazon.

In addition, women now have greater access to holistic protection. Seven out of 10 GInsure users are women, now safeguarded by diverse insurance products like coverage policies for life, health, business, car, and more. By offering one of the lowest premiums in the Philippine market, GCash has also transformed the insurance landscape with GInsure, making insurance affordable and attainable.

Offering support to address the unique challenges faced by women, GCash has already disbursed more than PhP 186 billion worth of loans to over 6.9 million Filipinos, including those from grassroots sectors (such as sari-sari store owners, public market vendors, and farmers).

Providing fair and inclusive loans, once inaccessible to the vast majority, is only one way GCash levels the playing field. The company has gone on to successfully facilitate women’s access to capital and assets, with six out of 10 GLoan users being women.  This is determined through the in-house credit scoring model of GCash, GScore, which uses transactional behavior as a proxy for measuring a user’s creditworthiness and has ultimately changed the landscape of microlending.

GCash intends to build on its progress to advance gender-inclusive finance and guarantee its sustainability beyond 2025. Staying true to its pursuit of “Finance For All,” GCash’s pact for the future remains grounded in accelerating the inclusion of women in marginalized, vulnerable sectors—thus ensuring that no one is left behind in the journey toward financial empowerment.