Sun Life Sponsored Survey Reveals Filipinos Lacking Preparedness for Health Needs
Sun Life of Canada (Philippines) Inc. marks the month of June, Financial Independence Month with Health and Wealth Campaign
In today's
global economic uncertainty, it.s never been more relevant for Filipino
consumers to understand how to prioritize their financial preparedness options
and this is where Sun Life, the country's longest standing life insurance
company as they declare June as Financial Independent Month, urges Filipinos to
employ more appropriate ways of preparing financially for their health needs as
well as other needs.
This
concern was brought about as results from their SWS-commissioned survey showed
that Filipinos claim to be prepared to fund expensive purchases, despite having
health-related concerns. What is more alarming is that 1 of 2 Filipinos are
planning to make expensive purchases such as land or car within the next two
years and that 9 out of 10 are actually prepared to fund it.
But
at the same time Filipinos are worried by these uncertainties; death of
bread-winner, family members suffering a grave illness, and inability to pay
huge medical bills. Concerning health-related worries, 9 out of 10 of the
respondents are financially prepared in the event of a grave illness in the
family.
The
question is up to what cost?
Sun
Life President and CEO Riza Mantaring said that "there seemed to be a
disconnect between the Filipinos, priorities and concerns and the way they are
financially prepared for this. They are worried about their health and possible
illness but they do not prepare financially." She further emphasized that "we need to remember
that health and wealth go hand in hand and we need to make sure that the right
products can be availed to prepare for both wealth goals and health needs. Thus
every Juan can be more fit to live free."
Photo by Cherryl Luis |
This
is where Sun Life gears up to help every Juan as they prepare various
activities to celebrate Financial Independent Month.
Financial Independence Month
activities
In order
to address the situation and help Filipinos act on their financial concerns,
Sun Life is launching the #FIT2LiveFree campaign this Financial Independence
Month. After all, Sun Life is here to empower Filipinos so they can truly enjoy
a life that’s free from financial worries.
To
inspire them to take care of both their wealth and health in a fun and interactive
way, Sun Life will make available digital content to engage the public. Those
who would like to determine their money mannerisms can take the Moneyrism Quiz
on Facebook, while those who would like to share their fitness journey can join
the conversation on Instagram with the hashtag #WellnessWednesday. By engaging
with fellow wealth and health enthusiasts online, they get the chance to win
minor prizes of FitBit wireless activity wristbands and a grand prize of a
travel package to Seoul, South Korea.
For those
wanting to go on an in-depth learning of personal finance, modular lessons will
be offered online in the Brighter Life Institute. Its initial offering is a
five-module lesson for those starting their financial journey. This can be
accessed at brighterlife.com.ph, where relevant articles are also shared
regularly. The Brighter Life Institute is another pioneering financial literacy
effort of Sun Life to reach out to more people online.
(More
about the Expo on the next blog)
For more information, visit brighterlife.com.ph and follow @sunlifeph on Facebook,
Twitter, and Instagram.
This is what happened at the Digicon as Sun Life invited Digital Influencers
Photos by SunLifePH |
About Sun Life Financial
Celebrating
150 years in 2015, Sun Life Financial is a leading international financial
services organization providing a diverse range of protection and wealth
products and services to individuals and corporate customers. Sun Life
Financial and its partners have operations in a number of markets worldwide,
including CANADA,
the United States, the United Kingdom, Ireland, Hong Kong, the Philippines,
Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia and
Bermuda. As of March 31, 2015, the Sun Life Financial group of companies had
total assets under management of $813 billion. For more information please
visit www.sunlife.com.
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