Neurobion: EmpoweringFilipinos with healthy nerves
Many fear of getting old and the aches
and pains that comes with it. But what is more scary is the fact that most of us
would try to hide, as much as possible, the pain we’re suffering. We might
think its just simple paiin but what if it is more serious than that and it’s
nerve damage.
Neuropathy or nerve damage potentially
affects millions of people worldwide, every year. Early detection is key as
under normal conditions, nerves repair naturally via regeneration. But after a
certain time—when approximately 50% or more of nerve tissues are damaged—the
nerve remains in a state of disrepair and any impairment becomes permanent. Experts
call this stage the “point of no return.”
Early detection and diagnosis of
Neuropathy is vital. For this reason, Neurobion, the worldwide leader in
B-vitamins and the nerve care expert from Merck Inc. Philippines, continues its
nationwide advocacy, the Neuropathy Awareness Movement.
Now on its 3rd year, this year’s
campaign is called “Helping True Heroes.” The campaign highlights the
importance of nerve health and is designed to help the millions of silent
sufferers who are true heroes in their families to take an active role in
keeping their nerves in tip-top state.
True heroes are everyday people who
push their own boundaries and go the extra mile for the benefit of others, aid
Debbie Go, Head of Marketing for Merck Consumer Health. At the heart of our
campaign is raising awareness for nerve care and empowering these true Filipino
heroes to keep on making ordinary acts, extraordinary with healthy nerves.
Helping True
Heroes launch by Neurobion
Held at the Market! Market! Activity
Center, the whole-day Helping True Heroes launch event was headlined by
activities and attractions that demonstrated the crucial role of healthy nerves
in the lives of true Filipino heroes.
From free nerve health checks with
medical experts, NeuroMove exercise demos, life-size functional art displays by
renowned local artists Coco Torre and Jonel dela Cruz, to an impressive shadow
play performance by international sensation El Gamma Penumbra, all served
as wake-up calls and motivation for everyone to be more vigilant
about nerve care.
Also present during the event and
lending their voices to the Neuropathy Awareness Movement were
singer-actress Zsa Zsa Padilla and actor-host
Ryan Agoncillo. The two shared their experience with Neuropathy and urged
people to care for their nerves the same way they would for other parts of
their body.
Understanding
Neuropathy and who is at risk
Neuropathy affects 1 out of 3 people
with progressing age and is common among people who have nutritional
deficiencies e.g. vitamin B deficiency caused by special dietary habits
(vegetarian, vegan); excessive smoking and drinking; as well as chronic
disease like diabetes.
Symptoms of Neuropathy can vary and
include: numbness or loss of sensation (pamamanhid), muscle weakness
(pangangalay), tingling/pins and needles (tusok-tusok), burning sensation
(pag-iinit), and muscle cramps (pamumulikat).
Caring for the nerves is as easy as
exercising regularly; eating a diet rich in fruits, vegetables, whole grains
and lean protein; getting at least eight hours of sleep every day; and
limiting alcohol intake and cigarette smoking which are toxic to the nerves.
Studies also show that healthy nerves can be achieved by taking B-complex
vitamin supplements like Neurobion daily.
“I have been
taking Neurobion for years now and it has done wonders to my nerves.
I do not experience numbness in my hands which is a good thing because I love
to cook for my family, and I also don’t experience cramps in my calves even
after long hours of standing and performing on stage in high heels, “ said Zsa Zsa
Padilla.
Ryan Agoncillo also shared, “one
of my greatest joys in life is spending quality time with my three kids, and
having healthy nerves enables me to do just that. I regularly exercise and eat
healthy, but sometimes, I still experience symptoms of neuropathy. Before, I
couldn’t play with them as much as I wanted to because of the tingling and
burning sensations I felt in my feet after a bike ride or a long day at work.
When I started taking Neurobion, these symptoms no longer bother me and now I
can even chase my kids around the house.”
Loy Dy Buncio, Brand Manager for
Neurobion said, “Neurobion contains an optimum balance formulation of
vitamins B1 (strengthens the nerves), B6 (improves transmission of nerve
impulses) and B12 (protects and restores damaged nerves). It is clinically
proven to nourish and regenerate the nerves, providing relief for people who
suffer from peripheral nerve problems. With more than 50 years of heritage,
Neurobion is trusted by doctors worldwide.”
Neurobion calls for support from
healthcare professionals, influencers, media, families and friends to help
raise awareness for Neuropathy and encourage sufferers to get detected,
diagnosed and treated without delay.
For more information on Neurobion and
the Neuropathy Awareness Movement, visit www.facebook.com/NeurobionPH.
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