Zark’s: Upgrading Your Burger Experience
Eight years ago, young entrepreneur,
Rolandrei Viktor “Zark” Varona discovered a vacant 20- sqm. commercial space
along Taft Avenue. At that time, the former OFW, who had just concluded a
two-year stint in the kitchens of a cruise ship already owning a franchise for
a noodle shop that unfortunately did not work. After six months, he revisited
the spot and knew that the location held much potential for a burger joint.
“We did a study and found out that during that time, walang casual dining burger joint. So, I filled the gap sa market, yung need sa market na I think may potential mag scale up. Hindi naman ako nagkamali. Sinimulan ko yung Zark’s.”, Zark recalls.
Arising from this observation, “Zark”
Varona has found the middle ground in offering hamburgers that truly satisfy
even the most gargantuan appetites, yet at prices that do not break the bank.
Thus, Zark was born.
The burger market, highly concentrated
in the youth market, seems to have embraced Zark’s wholeheartedly!
IT'S
FRESH. IT'S HUGE. IT'S GREAT
Consistent with Zark’s Burgers’ tagline
“Fresh. Huge. Great.” The burgers come out fresh in huge servings, offering a
great and filling dining experience with a sporty theme in mind.
Recently, Zark’s taking burgers to the
next level with its all-new burger offerings starting at Php109! Among the
burgers included are:
The New Orleans favorite, Ragin Cajun,
is your pick for something spicy!
Ranch Time, for burgers topped with
Zark’s version of Cajun dressing.
Floyd Chicken Sandwich is boneless
deep-fried chicken oozing with garlic cream cheese in six different herbs and
spices.
Sloppy J wins with its homemade chunky
meat sauce.
Aside from these, Zark’s is also famous
for:
The
Deep-Fried Bacon Wrapped. Quarter pound
deep-fried cheeseburger with their signature Barbeque Rhum sauce.
Luther
Burger. Double cheeseburger with two
bacon strips sandwiched in honey-glazed donuts.
Thunder
Mac & Cheese. Burger topped with
mac & cheese and bacon strips.
Jawbreaker. Triple cheeseburgers with two slices of spam and
bacon strips smothered in cheese sauce.
Tombstone. Eight all-beef patties, four slices of stacked
American cheddar, topped with overflowing cheese sauce.
Are
you hungry yet?
With these very affordable burger with
big servings, Zark’s is quite popular.
“I think it’s really the value for
money. The principle is to be fair, not only with my suppliers, not only with
my team members, but also with the customers. I don’t want to rip them off,
ganun yung values ko. I give them the values sa ibabayad nila. And I think they
appreciate (naman) what we serve to them,” Zark explained.
“I think it’s the right time for us to
announce to everyone that we are here; we’re taking the Zark’s brand to the
next level and we’re the number one casual dining burger joint.”
At present, there are currently 32
branches nationwide -- with four currently in Visayas. With eight more opening
including Davao and Cagayan de Oro. Expansion in the North furthers as a new
store in Clark opens, going forward by city. This is the pace that Zark prefers
for the growth of all his company-owned branches.
“We
have developed a system, built our own commissary, strong and competent
management team. Along with that, yes. We are opening our doors for
franchising.”
For franchising inquiries, please feel
free to contact franchise@zarksburgers.ph
Photos: Official Zarks FB
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