Shopee’s Beauty Fair Celebrates Women Empowerment
Never in any century that women is very vocal in
advocating women;s rights with so much passion and dedication than in this
century. Recognizing this, Shopee, the leading e-commerce platform in Southeast
Asia and Taiwan, partnered leading beauty brands Maybelline and Palmolive, to
bring together five Women’s Rights advocates in celebration of women
empowerment. As part of Shopee’s Beauty Fair event, the women - 2013 Miss
World, Megan Young, actress KC Concepcion, and blogger-influencers Martha
Jante, Kristine Roces and Helen Payawal - each shared their personal stories on
how they overcame society’s beauty standards, and to encourage Filipina women
to do the same.
Jane
Lim, Director of Shopee Philippines, said, “Shopee’s Beauty Fair is a celebration of women and their
success, and we are proud to partner Maybelline and Palmolive for this event -
both leading beauty brands who share the same belief that women should be
celebrated as they are. Beauty Fair was conceptualised as part of Shopee’s
continued commitment to empowering Filipina across the country. We hope that
this serves as an inspirational platform for more women to take a step forward
towards achieving their goals.”
The event featured three different talk show sessions
where the five women shared personal stories on various topics, including how
the media has influenced the standards of beauty, their struggles with
overcoming society’s expectations of women, and how they managed to achieve
success in both their careers and personal lives. Attendees enjoyed a
complimentary ride to the event from Grab, the official ride sponsor, as well
as a free blow-dry and hair styling session by Creations - a salon by Asia’s Top Model Judge, Lourd Ramos’ salon.
2013 Miss World Megan Young on empowerment and
standing up for yourself
As a speaker at the event, Young shared about her
journey to being crowned 2013 Miss World, and how the title has since placed
her in a position to inspire young women around her.
“Joining Miss
World 5 years ago really took me out of my comfort zone and challenged me to be
more confident. After being crowned, I realised I was in a position where I had
the power to influence young women, and I wanted to do my part to encourage
them to stand up for themselves. I used to just shrug off people who say
insensitive or hurtful comments, but now call them out and tell them they’re
wrong, and I encourage all women to not be afraid to do the same,” shared
Young.
Young’s success in her acting career is also a
reflection of her commitment to empowering women, choosing only to act in
powerful female roles. She currently stars in the drama,The Step Daughters,
where she plays a young, fearless woman named Mayumi who changes her destiny by
being tenacious and true to herself.
Maybelline’s top beauty influencers shared
their stories on being confident
One of Maybelline’s top priorities is to empower women
to #MakeItHappen. The brand presented top beauty influencers Martha Jante, Real
Asian Beauty (Kristine Roces), and Helen on Fleek (Helen Payawal) to talk about
their work as influencers and bloggers in the beauty industry. The famous
influencers also shared their everyday struggles as women in their field and
how they were able to overcome it with the confidence that makeup has been able
to give them.
Palmolive
brand ambassador, KC Concepcion, on how health can empower women to be their
best self
Brand ambassador for Palmolive, KC Concepcion, also shared
her own story on how being healthy is as important as being true to oneself.
The singer turned actress talked about numerous topics from haircare to
fitness, and how her journey with maintaining her health has helped her
confidence and enabled her to achieve success in both her career and personal
life.
In line with the Beauty Fair event, Shopee will also
be celebrating Beauty Week from June 21 to 27. Users can expect up to 95% off
the health and beauty category on top of a storewide sale, exclusive deals and
bundles, P199 below collections and many more. Users can look forward to
massive savings on a wide variety of items including makeup, skincare, haircare
and other health and personal care items.
For more information about the Beauty Fair Sale, you
may visit: https://shopee.ph/BestofBeauty
For more information, visit www.shopee.ph.
Download the Shopee app for free on Apple App Store or
Google Play Store.
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