Ara MinaAyala Malls FelizBOTEJYU®EVENTSFood Reviewjapanese foodOkonomiyakiPatricia JavierVic del Rosario
BOTEJYU®, Japan’s Okonomiyaki Pioneer Opens 7th Philippine Branch in Ayala Malls Feliz
Since 2016 foodies in the city have been enjoying authentic
Japanese cuisine from BOTEJYU®, Japan’s Okonomiyaki Pioneer and Premier
Specialty Restaurant Chain. Some Pinoys may have this preconceive idea that
Japanese food are expensive but at BOTEJYU® they might find that this is not the case
and they will also enjoy dishes that are synonymous with the BOTEJYU® brand in Japan.
BOTEJYU® was established in 1946 in the gourmet city of
Tamade, Osaka. The restaurant name, BOTEJYU®, was coined from the rhythmic
cooking sound of okonomiyaki. Its first part of the name, “BOTE” comes from
the flipping sound of the okonomiyaki and the second part of the name, “JYU”,
represents the sizzling sound as it cooks
on the teppan grill.
Watch this video to hear that BOTEJYU® sound.
As an
okonomiyaki specialty restaurant representing Japan, Botejyu is particular
about each and every ingredient that goes into their food. Their policy is
“crispy on the outside, light on the inside,” is strictly followed no matter
where Botejyu is located anywhere in the world.
Its famous batter is the result of many years of development
and is made mixing the carefully ground premium of their natural broth (squid,
shrimp, bonito, kelp) that allows them to produce a flavorful, aromatic and
crispy okonomiyaki.
Last August 3, 2018 BOTEJYU® officially opened its seventh Philippine branch located at the Level 1 of Ayala Malls Feliz . Executives and officials of Botejyu Japan, VIVA International Food and Restaurants Inc., and Ayala Malls Feliz graced the opening. Viva stars Ara Mina and Patricia Javier were also present at the said grand opening rites.
One of the highlights of the opening is the Omasuba Ceremony
where a big Omasuba takes the centerstage and cut by the guests.
Since its 2016 launch, tens of thousands of Filipinos have
been enjoying the authentic Japanese cuisine of this renowned okonomiyaki
pioneer. Aside from the Legendary Okonomiyaki and Okosoba dishes, Botejyu also
offer unique signature dishes such as the Premium Moonlight Okonomiyuki, All-Star
Takoyaki, the Philippines No. 1 favorite Amiyaki Grilled Pork Rice Bowl, Shrimp
Tempura, Chicken Karaage, the Osaka Premium Moonlight Yakisoba with its special
sauce, and the absolute best Mentaiko & Potato Mochiyaki. And wouldn’t you
know it, their Tokyo Honey Toast is one of the best desserts I’ve tasted.
VIVA International Food and Restaurants Inc. is the Philippine Master Franchisee of BOTEJYU® as well as others known restaurant like Paper Moon, Wing Zone and Pepi Cubano among others. It is owned by entertainment mogul and ViVA Big Boss, Vic del Rosario Jr.
BOTEJYU® stores in the Philippines can be found at the SM Mall of Asia Ground Floor, North Wing, Entertainment Mall (near IMAX), SM Megamall 3rd Level The Mega Atrium, Robinsons Galleria 2nd Level Veranda, Ayala Mails Vertis North Level 4 Japan Town, Festival Supermall Alabang Lower Ground Floor, Water Garden, Expansion Wing. and now at Ayala Malls Feliz, Level 1.
VIVA International Food and Restaurants Inc. is the Philippine Master Franchisee of BOTEJYU® as well as others known restaurant like Paper Moon, Wing Zone and Pepi Cubano among others. It is owned by entertainment mogul and ViVA Big Boss, Vic del Rosario Jr.
BOTEJYU® stores in the Philippines can be found at the SM Mall of Asia Ground Floor, North Wing, Entertainment Mall (near IMAX), SM Megamall 3rd Level The Mega Atrium, Robinsons Galleria 2nd Level Veranda, Ayala Mails Vertis North Level 4 Japan Town, Festival Supermall Alabang Lower Ground Floor, Water Garden, Expansion Wing. and now at Ayala Malls Feliz, Level 1.
For
more details about BOTEJYU® Philippines, visit the website www.botejyu.com.ph
or check out its Facebook (BotejyuPH), Twitter (BotejyuPhilippines) and
instagram (@botejyuphilippines) accounts.
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