Avène’s Cleanance product
line -- with cleansers, moisturizers and
more that are specifically developed for the needs of oily
and acne-prone skin -- launched Shine-Free Week September 26 –
October 2 at SM Makati.
Well-known dermatologist Dr.
Karen Gavino-Dionisio of the Aesthetic Institute of the
Philippines shared information about good skin cleansing habits and
specific products that can help prevent breakouts, arrest excessive
oil production and sooth sensitive skin.
All week long, consumers got
educated on skin types, the importance of caring for oily skin, the do’s and
don’ts of oily skin and what products to use for various skin needs as
they went through various stations at the Cleanance booth
to enjoy interactive experiences and win prizes.
Dr. Gavino-Dionisio said
everyone dreams about having blemish-free skin, so people try different
skin care regimens in the hope that they can minimize breakouts.
Having sensitive skin compounds skin problems so finding a
good skin care routine can be challenging because no one regimen works for
everybody. Not just women but also men share the bane of oily, acne-prone
skin.
Oily, acne-prone skin, said
Dr. Gavino-Dionisio is a concern for 80% of adolescents and 40% of
adults. Some of the risk factors of acne are genetic predisposition,
hormonal changes, sun exposure, smoking, stress, diet and oily
skin.
Sebum,
a naturally-occurring substance produced by the body’s sebaceous
glands is vital to keep hair and skin lubricated and protected. However, the
over-production of sebum can cause various skin problems. Excess
oil secretion leads to clogged pores that result in acne.
Dr. Gavino-Dionisio said acne
comes in different forms and the appearance and severity of the skin
condition differs from one person to another. If untreated,
the condition can last for years. But meticulous caring, using
the right products and treatment can control this complex skin dilemma.
Treatments take an average of two months to work. Patience and
perseverance are key.
Cleanance, a French brand that is part
of the famous Eau Thermale Avéne line, is the ultimate
solution to oily skin for both men and women. It is made especially for
acne-prone skin with spots and blackheads because it has gentle and exclusive
active ingredients that regulate sebum production without drying the
skin and also reduces the appearance of blemishes,
said Karihome Philippines Head of Marketing, Anna Karennina Talatala.
During Shine-Free Week, customers
had access to Cleanance EXPERT—the full Cleanance line that
was introduced at the interactive booths. When used as a team, the
products help to carry out the Cleanance Skin Care Routine of
Cleanse, Prepare, Reduce Blemishes and Protect.
Cleanance Cleansing
Gel jumpstarts the cleansing process. It is soap-free but deeply
cleanses the skin while maintaining the
surface hydrolipidic film. It has the ability to control
sebum production and keep breakouts at bay.
Cleanance Micellar Water can be
used next to gently remove impurities from the face and eyes without the need
to rinse.
Cleanance Mattifying Lotion,
a two toner combination of gentle astringent
and mattifying powders can next be used to purify skin and tighten
pores without irritation for a clear, shine-free complexion.
Cleanance Skin Refining Serum, a
super light, watery texture serum that gives skin a sensation of comfort and
freshness without the unwanted stickiness, is also recommended.
To reduce blemishes and dark
sports, Cleanance Expert Emulsion helps eliminate mild to moderate
blemishes, spots and blackheads while
Cleanance Spot Corrector, a pen that
helps reduce the appearance of localized blemishes with daily use, can be used
to touch up unwanted spots.
Lastly, there
is Cleanance Solaire, which is specifically made for
oily, acne-prone skin and gives a matte and shine-free finish that’s
perfect for oily skin types. It provides high-sun protection of delicate
facial skin with acne.
The Cleanance EXPERT-Complete
Care line is formulated for sensitive skin because it has gentle
and exclusive active ingredients to regulate sebum production without drying
the skin, even as it reduces the appearance of blemishes. It contains
Diolenyl that targets blemishes, X- Pressin that smoothens
skin texture, Monolaurin that regulates
sebum hyperproduction and Avéne Thermal Spring Water that
soothes, softens and prevents skin irritation.
The Cleanance skincare
line keeps skin purified, hydrated and mattified day after
day.
For more information
on Cleanance and the rituals of good skin care, visit our
website www.eau-thermale-avene.ph,
like our Facebook page @EauThermaleAvenePH and follow us on Instagram
@avenephilippines.
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