ThinkBook Expands Portfolio for SMB Users Everywhere
Lenovo announced today, at Lenovo Tech Life,
the new ThinkBook
14 and 15 mainstream laptops designed for small and medium businesses (SMB). Expanding
the portfolio announced at Lenovo
Accelerate, these new devices are built
for performance and connectivity. We are also updating the ThinkBook 13s and
14s with 10th Gen Intel® Core™ processors for exceptional
performance. Sleek and elegantly designed for the needs of today’s workplaces,
ThinkBook laptops deliver on the promise of performance, security and
connectivity to offer a smarter working environment for style and
budget-conscious customers.
ThinkBook
for Today’s Workforce
Businesses of any size can be advocates of intelligent
transformation, but none more-so than smaller, agile companies who have at
their core highly motivated and tech-savvy personnel. The ThinkBook series is a
new line of laptops designed for small and medium-sized businesses (SMB) and
privacy-conscious users on a budget. Visually, ThinkBooks might be taken for a
consumer device which was by design; its aluminum chassis is sleek while
offering equal business features and ThinkShield security features.
In a Lenovo research survey fielded in North
America, South America, Europe, and Asia, when end users were asked what device
characteristics they cared about most when their work laptop was provided,
nearly 40% percent of Millennials and Gen Z respondents stated “material” and
“the way it looks”. They desire devices that complement their personality and
offer smartphone-like experiences within their digital wardrobe.
Today, this tech savvy group makes up nearly
60% of the new workforce and apart from looking premium, they expect their
technology to allow them to work from anywhere. Whether hot-desking or
travelling for business or leisure, or both, these users need the collaborative
tools to remain agile, creative and productive, wherever they are. Smart
features, rich connectivity and seamless performance are key assets they seek,
and IT managers can rest assured that business-grade ThinkShield
security components will protect their end-users.
We designed ThinkBook,
using customer insight, to give this group of digital natives the collaboration
tools required to remain agile, creative and productive whilst ensuring
business-grade features give IT staff greater peace of mind.
Powerful
Performance, Easy Security and Smart Working
The premium look and feel of ThinkBook laptops are
backed up by innovation and technology. Wrapped in aluminium and magnesium
materials, they incorporate business-features to enhance today’s dynamic
workstyle preferences.
Features
include:
Performance:
• 10th Gen Intel® Core™ processors
delivers exceptional performance that intelligently adjusts to the task at hand
through AI. More on that here.
• Plenty of fast PCIe SSD
storage and DDR4 memory to handle the heaviest of the workloads with ease,
boosted even more by Intel® Optane™ Memory H10 with Solid State Storage
• Experience super-fast internet
connectivity with Gigabit speeds on both wired (RJ45) and optional Intel® Wi-Fi
61
Easy Security:
• One-step unlock and
turn on with the Smart Power Button that has a fingerprint reader built in
• Ensure webcam privacy
with the ThinkShutter camera shutter
Smart Working:
• Protection for your wireless mouse dongle from loss or
theft with the hidden USB port
• Answer or hang up Skype for Business calls instantly with
hotkeys
• Charge and connect any USB-C device to the
full-function Gen2 USB-C port. Eliminates the need to carry around separate
chargers.
QUOTES
"ThinkBook is not just another laptop
line-up. We designed ThinkBook specifically for the new workforce which
comprises of Gen Z and millennials, with features and design that make it as
easy and responsive as a smartphone,” said Eric Yu, senior vice president and
general manager, Lenovo SMB segment. “Not just that, ThinkBooks also ensure business-class
performance and security needs are met, which frees the SMB IT manager from
many hassles.”
Pricing and Availability2
ThinkBook 14 will be available from November 2019, starting
at €675.
ThinkBook 15 will be available from November 2019, starting at €665.
ThinkBook 13s IML will be available from November 2019, starting at $729.
ThinkBook 14s IML will be available from November 2019, starting at $749.
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