One Million Pesos Up for Grabs for Cebuana Lhuillier's 2018 Search for the Happiest Pinoy
For the past two
decades, the Philippines has endured less than 300 calamities, ranking it as
the fourth most disaster-prone country in the world. But in spite all of that,
we Filipinos proved to be resilient and even ranked as the third Happiest Countries
in the World in a survey released by Gallup Poll early this year. The 41st
Annual Global End of the Year Survey revealed that Filipinos exude a positive
outlook in life in spite of economic uncertainties and financial upheavals.
The country’s largest
microfinancial services company, Cebuana Lhuiller, who always lauded the
Filipinos’ state of happiness is once again opening their Search for the
Happiest Pinoy. Cebuana Lhuillier first started its search for the Happiest
Pinoy back in 2009. And since then, it has become a nationwide campaign that
aims to ignite the value of optimism, resilience, and hope in Filipinos amidst
the life's many challenges.
During the official
launch for the 2018 Search for the Happiest Pinoy held at The Glass Pavilion,
Dusit Thani, Mr. Jean Henri Lhuillier,
PJ Lhuillier Group of Companies President and CEO said, "Cebuana
Lhuillier has always believed that Filipinos are one of the most resilient
people in the world. We have always faced life's challenges with optimism,
faith, and a can-do attitude and we believe that this should be recognized and
encouraged at all times. We have been celebrating this culture of happiness and
resilience through the Search for the Happiest Pinoy since 2009."
Dubbed to be the most
inclusive in the Search’s 10-year history, this year’s search for the Happiest
Pinoy now covers the widest range of categories which includes the following:
Youth
Senior Citizens
Overseas Filipino Workers (OFWs)
Lingkod Bayan
Professionals
Manggagawang Pinoy
Entrepreneurs
Employees
Persons with Disabilities (PWDs)
Lesbian, Gay, Bisexual, Transgender, and Queer
(LGBTQ) community
Judging will be tighter this year as Mr. Lhuiller expect 500,000
applicants for this year’s campaign. Cebuana Lhuillier and a panel of judges
representing the academe, the business community, as well as, past Happiest
Pinoy winners will pick a finalist from each category. The new Happiest Pinoy
will be selected from the roster of 10 category winners. A total of Php 1,000,000.00 Tax
Free is the prize for this year’s winner while each category winners will
receive Php 50,000.00 each.
This year’s search requires no third-party nomination. To join the contest, all you have to do is choose one of the 10 categories that best applies to you and answer the application form via SMS by texting your full name, birthdate, and category code to any of these numbers:
Smart/Talk 'N Text - 09209582455
Globe/TM - 09178782453
Sun - 09328428562
You can also apply via online by logging on
at www.happiest-pinoy/register.aspx;
or in any Cebuana Lhuillier's 2,200 branches nationwide.
For more information on
the Search, visit www.happiest-pinoy.com or follow
Happiest Pinoy on Facebook HERE.
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